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Skål International Vienna Marks 90 Years of Friendship, Heritage, and Vision

In March 2026, Skål International Vienna will celebrate an extraordinary milestone: 90 years since its foundation in 1934. Over nearly a century, the club has played a vital role in bringing together tourism professionals, fostering international friendship, and contributing to the development of the industry in Austria and beyond.

This anniversary is not only a celebration of longevity but a tribute to the values that define Skål — trust, collaboration, and the belief that strong personal relationships are at the heart of a resilient tourism sector.

Two Days of Celebration and Connection

The festivities will take place 20–21 March 2026 in Vienna, welcoming Skålleagues from Austria, across Europe, and internationally.

The programme combines institutional moments with celebratory highlights. Delegates will gather for the national assembly of Skål International Austria, while Skål Europe will hold an informal meeting, creating space for dialogue and exchange on current priorities for our network.

The highlight of the celebration will be the gala evening, honouring nine decades of Skål Vienna. The evening will feature the presentation of the Skål Austria Tourism Quality Award 2026, recognition of members, a twinning ceremony with Skål International Hamburg, and a festive dinner accompanied by live music — an occasion that promises both elegance and genuine Skål camaraderie.

On the following day, participants will be invited to experience Vienna through a choice of cultural and immersive visits, offering the opportunity to continue networking while discovering the city’s rich heritage.

A Legacy That Continues to Inspire

Reaching a 90-year anniversary is a rare achievement and a powerful reminder of the continuity and relevance of the Skål movement. Skål Vienna’s journey reflects the evolution of tourism itself — adapting to change while remaining anchored in the human connections that define our profession.

This celebration is therefore not only about looking back with pride, but also about looking ahead with confidence, strengthening ties across generations of members and reaffirming our shared commitment to quality and professionalism.

How to Participate

Skålleagues wishing to attend are invited to register in advance.

  • Registration deadline: 28 February 2026
  • Registration contact: Skål International Austria Secretariat
  • Email: julia.jonak@aon.at

Participants may confirm their attendance for the gala evening, meetings, and optional cultural programme when registering.

Accommodation should be booked directly with partner hotels using the event promo code SKAL20, and details will be provided upon confirmation.

Early registration is recommended to ensure availability for the gala and optional activities.