SKAL EUROPE
Connecting Tourism. Sharing Knowledge. Shaping the Future.
Europe is the birthplace of Skål International.
Today, Skål Europe is more than the largest Area Committee within Skål International. It is a European platform where tourism professionals, Clubs and institutions come together to exchange knowledge, develop new ideas, build partnerships and promote a tourism industry that is innovative, competitive and regenerative.
Through education, thought leadership, sustainability initiatives and international collaboration, Skål Europe supports its Members while contributing to the long-term development of tourism across Europe.
SKAL Europe HOT topics
SKAL Europe upcoming events
Latest posts
TTG Travel Experience 2026
Italy’s Premier Tourism Marketplace and a Meeting Point for the European Skål Community Every year, the European tourism industry gathers […]
Can Aviation Become Regenerative?
Why airlines may have a bigger role in the future of tourism than simply transporting passengers Aviation is often at […]
Aviation Within the Regenerative Tourism Ecosystem
Why connectivity, destinations and tourism share a common responsibility Part of the Skål Europe Editorial Series on Regenerative Tourism. 1. […]
Sustainability, ESG and Young Skål: A Snapshot of Initiatives Across Europe
As part of its commitment to supporting innovation, sustainability, and the next generation of tourism professionals, Skål Europe recently invited […]
Entry Exit System (EES): A New Chapter for European Travel and Tourism
The introduction of the European Union’s Entry/Exit System (EES) marks one of the most significant changes to travel procedures in […]
Skål International World Congress 2026: A Global Gathering in South Africa
From 29 September to 2 October 2026, tourism and hospitality professionals from around the world will meet in Nelson Mandela […]
Driving Change and Rejuvenation: Reflections from the Presidency of Skål Germany
After four years at the helm of Skål Germany, outgoing President Jo Jungwirth reflects on a mandate defined by transformation, […]
Understanding the Strategic Role of Tourist Guides in Modern Tourism
On 25 March 2026 at 18:00 CET, the Skål Europe Academy hosted an insightful online session exploring the strategic role […]
An Invitation from Campania
Reimagining Travel, Redefining Accessible Tourism What if the future of travel was not defined by where we go, but by […]
Regenerative Tourism and Bioethics
An Interview with Tito Livio Mongelli Regenerative tourism is emerging as a key evolution of global travel, going beyond sustainability […]
Hidden Heritage: A Path Toward Regenerative Tourism
In Italy, history is monumental, tangible, and immediately recognisable, and Italians are used to living in it. When I was […]
25 April: Skål Club Lugano Celebrates Its 90th Anniversary
In 2026, Skål Club Lugano reaches an important milestone: ninety years of friendship, professional collaboration, and commitment to tourism within […]
Tourist Guides: Key Partners for Responsible and Regenerative Tourism
A Skål Europe Academy session with WFTGA on training, standards, and new cooperation opportunities for Skål clubs and tourism professionals. […]
Skål International Vienna Marks 90 Years of Friendship, Heritage, and Vision
In March 2026, Skål International Vienna will celebrate an extraordinary milestone: 90 years since its foundation in 1934. Over nearly […]
The EU Tourism Platform
A Strategic Opportunity for Skål Europe and Its Members Tourism in Europe is evolving within an increasingly complex framework shaped […]
Skål Clubs, Institutions, and Public Policy: Contributing to the Future of Tourism
Reflections from the International Tourism Forum – Milan, 23–24 January 2026 The 3rd International Tourism Forum, held in Milan on […]
Hey there young professionals and students!
If you’re looking for a community that’s all about sustainable travel, tourism, and hospitality, then Skal Europe is the perfect fit for you. As a member, you’ll get access to exclusive events, workshops and networking opportunities that will help you grow your professional network and expand your knowledge of the industry.
Skal Europe for Clubs and Members
WHAT DO WE DO ?
- We provide free services and free inter-club activities to the Skal Europe community. See all the events here.
- We support Clubs, promote business, and create new relations among members. See Visit Europe with Skal.
- We offer Clubs a continental audience for their online activities and webinars. See all the News here.
- We provide European Young Skal with an international house, to be in touch with peers all over the continent. See Young Skal here.
WHO ARE WE ?
Skal Europe is the house for thousands of members who wish to promote themselves, their companies, and their destinations.
SKAL Europe in numbers
Members
3.322
Clubs
89
Countries
22
Market
500 ML
Services
Exclusive B2B
VEWS, Visit Europe With Skal, the exclusive B2B platform for Skal buyers and sellers.
Academy
Share internationally your online Club webinars, conferences, and other educational activity.
Direct Marketing
Direct mailings, advertising and social media supporting listings.
Surveys and Research
Original research and industry data to quickly recover from the pandemic crisis
Networking
Continental networking, meet your peers in both virtual and face to face events.
Trade Shows
Skal stand in most trade shows, meeting point, networking station, introduction to stakeholders